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Tailor Made Communication

 

P&O Nedlloyd
P&O Nedlloyd was the world’s third largest container shipping business, employing over 12,000 staff, with offices in 165 countries.

The appointment of a new Director of Communication in early 2005 triggered the realisation that P&O Nedlloyd needed to review its internal communication channels, structures and processes. Tailor-Made Communication developed a proposal which was accepted.

However P&O Nedlloyd was the subject of a take-over bid by its largest competitor, A P Moller Maersk in spring 2005. From May to August 2005 - the period that the offer was considered by shareholders - Tailor-Made supported the Communication Director and Internal Communications Team by developing effective employee communication materials and liaising with the Maersk communication team in Copenhagen.

After the offer was formally accepted Tailor-Made continued to support the P&O Nedlloyd team as the communication function was successfully integrated in the new structure. The resulting business, Maersk Line, is the largest container shipping business in the world.

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